Headline: Selling the sizzle, via scriptwritingPublication Date: Friday, June 19, 2009Primary Source: Milwaukee Journal SentinelNon-Cato Author: Patrick McIlheranType: op-edFormat: Newspaper (Online)Nature of Mention: mentionedScholar: Michaels, Patrick J.Research Area: Energy and EnvironmentSubjects: global warmingAttached Files: SSVS - Michaels_0.pdf